Social Media is officially Smokin'

The social media revolution was certainly a revolution in more ways than one. Not so long ago, a typical business webpage was little more than a static portrayal of your organisation, as it existed at one point in time. Of course, it was possible to update the content of your pages as often as you liked, usually a laborious coding exercise, but the realities and practicalities of this determined that your website retained all the vibrancy and currency of a wet mop.

Think about your business for a moment... Why should it be of interest to a potential consumer? Your prospect needs to know that your business is a thriving concern, likely to be able to solve his or her problem more effectively than your competitors can. This prospect needs to know that your solution is based on the use of cutting-edge products or services and that you have a real "handle" on this particular niche. Quite simply, the social media revolution allows you to prove this to prospects and customers alike through regular and relevant communication, so long as you actively pursue it. So many companies out there start off with good intentions. They understand the broad concept of social media, and may even establish a Facebook fan page or a Twitter presence. They start off with these good intentions, but quickly fall by the wayside. After all, we hear that 95% of Twitter account owners are absolutely passive and don’t interact with the medium as they should.

Think of the relationships that you have with your best friends and acquaintances. These relationships are, in a word, dynamic. You need to ensure that your business takes on this dynamism and becomes almost a living, breathing entity. At the very least, you need a structured system to ensure that your business is represented in the social media world every day. In other words, you need to make something happen! It’s simply no good establishing a well thought out and structured website, only to leave it to gather dust. You and your great products or services may well be behind the website facade, but unless you interact with prospects and customers, they won't know this and will be too distracted to check you out.

I can hear what you’re saying right now, you simply don’t have the time to maintain your social media presence. You have so many other commitments that even though you understand the importance of regular maintenance and exposure, you know that you just won't be able to do it on your own...

Your answer to regular social media maintenance work!

We will look after the development of your Facebook fan page and your Twitter account by allocating time to find and register niche-driven Twitter followers and relevant Facebook fans. On a daily basis, Monday through Friday, we will maintain your Facebook and Twitter accounts by posting and tweeting relevant items of interest. We will write interesting and informative blog posts for your blog and then we will syndicate these blog posts through the web, so that people will become aware of their existence. We will also undertake a powerful blog commenting strategy for you, interacting with other blog owners in your niche, to build back-links and a general interest level, helping you to establish widespread expertise in your field!